Helping Runners Build Confidence, Strength, and Enjoyment

Alan Ladd holding a medal at finish line

I’m Alan Ladd, a running coach and nutritionist based in Northern Ireland. I’ve spent years helping runners improve their performance, build healthy habits, and enjoy the process of training. My coaching style is practical, supportive, and grounded in proven training principles.

I believe running should make your life better — not more stressful. My job is to give you structure, clarity, and encouragement so you can reach your goals without burning out.

My Coaching Philosophy

  • Training should fit your life
  • Progress comes from consistency
  • Every runner is unique
  • Nutrition matters
  • Enjoyment is essential

My Background

  • Running coach
  • Nutritionist
  • NI Masters runner
  • Host of The Running Rules Podcast
  • Experience coaching beginners to ultra runners

19

MARATHONS

25

HALF MARATHONS

4

APPEARANCES FOR NI MASTERS

5 of 6

abbott major marathons

If you had told me when I was at school that running would become my passion I would have laughed at you. I did well in most ‘academic’ subjects and I was musical too but I was not sporty. Even when I started running back in 2003 I could not ever conceive it being such a massive part of my life.

I started taking running more seriously in 2015 when I started coaching at my local running club. Coaching showed me that the satisfaction I was getting through my own results could be multiplied many times by helping others.

I am a qualified Level 2 Coach in Running Fitness through UK Athletics.
I also started to take an interest in nutrition when I became vegetarian again in 2018. At first I wanted to make sure I was still getting everything I needed but I soon realised that optimising nutrition could improve performance too.

This led me to study nutrition with the BTN Academy and I am now a qualified nutritionist as well. The Active IQ Level 4 Certificate in Nutrition Coaching allows me to help clients develop nutritional strategies to help their day to day nutrition as well as fueling optimally for endurance events.

Learning about running and nutrition has dramatically improved my own performances. To date I have a marathon best of 2:44 (New York 2025), qualifying me for most of the major marathons, and a half marathon best of 1:17 but I hope that I will continue to improve.

More importantly, I hope to be able to reach out and help more people like you in their running careers.
The aim of running rules is to give structure and focus to your running goals whilst retaining the fun side too. Maybe you don’t know how to get started, or maybe you’ve been running for some time but are unsure how or even if you can get to the next level. Maybe you are already smashing it but want to keep learning and improving.

There will be something here for you whether it’s a training plan or guide, podcast episodes or one-to-one personal coaching. If you’re not sure of where to start or have a specific issue you’d like help with please email me at alan@therunningrules.com.

Thank you for taking the time to stop by and best of luck in your running journey!

my MARATHON HISTORY

⭐ = abbott world major

3:14:18 (pacer)
belfast 2026
2:44:56
manchester 2026
3:15:48 (pacer)
rome 2026
2:44:22 (PB)
NEW YORK 2025 ⭐
2:44:40
belfast 2025
2:58:28
chicago 2024 ⭐
3:07:11
paris olympic mass race 2024
2:45:16
manchester 2024
2:46:47
boston 2023 ⭐
2:48:36
london 2022
2:48:11
manchester 2022
2:49:07
berlin 2021 ⭐
3:08:05
clonakilty 2019
2:53:50
london 2019 (on my bday!) ⭐
2:58:46
dublin 2018
3:39:15
antrim coast 2018
3:25:40
belfast 2016
3:57:24
belfast 2015
D.N.F
belfast 2005
3:41:16
belfast 2003